Hey Must Readers, happy Friday. It seems the middle of the month is now hump week, so go and enjoy your weekends - you’ve earned it!

Must Read Articles Of The Week

1. The 3 questions to ask to build better internal relationships at work 👏

2. Anonymous Career Advice: How to stop colleagues from stealing your ideas and passing them off as their own 🤔

3. Vision: Are you the 5% or the normal 95%? Neither is wrong… but I am in the 5% 😉

4. The future of work something I talk a lot about, friend of the newsletter Jason shared two detailed reads, 4 day work week and how remote work could or should work moving forward.

5. Reviews are a vital part of Amazon, here’s why fake Amazon reviews are rife and cheap 😯

6. Google’s play for the super app of the west continues within maps app, including paying for public transport and parking 🗺 Google currently has over 300 mobile apps but they know local and search is their best bet to own the web and task-based operations — Related Read Here’s a brilliant article from Waze founder on why it took so long to leave

7. Following on from my future of marketing is connected fitness & community, here’s why Peloton had such a brilliant year 🚳 Interestingly mobile app data suggests there is higher retention in apps in the older generation - hint brilliant product and powerful marketing

8. How ghost kitchens took over America 🚚We will see this with high streets, personalised experiences, better service 

9. A little bit of fun, the different people of video calls - Which one are you? 🥱

10. Why celebrities are likely going to create more content-media companies 🧠Think about owning their image, creating more products for less spend and reduce their reliance on partnerships, sponsorship and mass media

11. The 217 new iOS emojis 🤩

12. Ever wondered why postcodes and zip codes are so important, this twitter thread is in equal measures, good, funny and kinda sad 🏡

13. Remember Ford went all-in with Google and Android, well VW is going all in with Microsoft. Self-driving cars are the battleground for tech not for cars 🚗

BTW if you love podcasts, I share my weekly must listens every week on my open notion page, happily take a look 🎧

Quote Of The Week

“If you tell the truth, you don't have to remember anything.” ― Mark Twain

Thanks for reading today, have a great weekend.

Danny Denhard Let’s connect on Twitter Or LinkedIn

The Must Reads newsletter is your weekly brainfood newsletter filled with Must Read Articles. It takes me a couple of hours every week to find, quality check, to create your favourite weekly newsletter. About My Work: I am on a mission to fix the broken world of work with Focus. Happily email me for consultancy.