Let me know what you think of this week’s must reads by tweeting, emailing or messaging me on LinkedIn.
❤️ Marketing / Growth / Advertising ❤️
This week; things to know but don’t click through on: Whatsapp is rumoured to be adding an algorithm to stories, LinkedIn is going to launch live video, Facebook will be demoting audio clickbait in their feeds, IGTV is now in everyones instagram feed & snapchat like features coming to Twitter.
Following up from the $300m acquisition of Gimlet, here is a list of 13 predictions for podcasts
Neilsen reports: P&G, Sky, McDonalds, Unilever & Amazon are the biggest ad spenders in the UK
Victoria Beckham is launching a YouTube channel (that’s what you do when your business is struggling)Pepsi’s weird ⚽️ ads continue with Messi vs Salah
💵 Business 💵
⏯ One New York ride share driver (Al drives for Uber, lyft and Juno) is shadowed for the day - shows how much he earns (working 6 days a week, 9 - 11 hours per day)
Quote I particularly love this week: Leadership Is The Art Of Giving People A Platform For Spreading Ideas That Work. – Seth Godin
🚀 Product 🚀
Context is everything; Fascinating Emoji ratings findings from intercom and why they changed 😍 to 🤩
💯 Your 5 for Monday Morning 💯
Ja Rule has hinted he is going to be putting on another festival… yes after Fyre festival…queue 50 cent’s instagram post
I’ll leave you with only 29% of people in 🇬🇧 & 🇺🇸 know facebook feed is algorithmic
