Happy Friday Friends!

I found this story an interesting way many young people are using their pictures and personal brands on social media to warn of the issues caused from social: šŸ”— How the phone case and selfies are fighting Social Mediaā€™s impact on our mental health

šŸ¤© 10 Must Reads šŸ¤©

  1. šŸ§ Shift Away From Transparency: šŸ”—Jessie is an ex Google employee, this week Jessie released a huge tweetstorm where she talks about the change at Google and the impact the cultural shift had on her and the Google team.

  2. šŸ“²Addict: šŸ”—Like 99% of other people and addicted to scrolling on your phone, here is how you break that

  3. šŸ˜“ Sleep overrated: šŸ”—Is the 4am CEO winning or are they suffering from ASP?

  4. šŸ“ˆPower Of Data: šŸ”—Apple Music now has a top 50 chart, powered by Shazam data

  5. šŸš• Brand Power: šŸ”—Will Uberā€™s power come under threat in Europe now Bolt has released food delivery

  6. ā‰ļøDominance: šŸ”—Why giving more power to Google AMP you give away more than just code

  7. šŸ“Algorithmic Power: šŸ”—Algorithms are taking over and are now even trading student essays (And wrongly)

  8. šŸŽ¤ Lose Yourself: šŸ”—Eminem is suing Spotify for copyright infringement

  9. šŸ’—Marketing Must Reads: šŸ”—People are listening to Branded Podcasts, Even McDonalds, šŸ”—The Boardrooms obsession with NPS is dangerous and misunderstood, šŸ”—LinkedInā€™s 20+ million accounts & itā€™s impact, šŸ”—SurveyMonkeys pricing change broken-down, šŸ”—A look at why these once famous social networks died šŸ”—Absolute must read shared by friend of Must Reads Simon Swan - Resisting Marketingā€™s Drift Towards The Business Of Value Destruction

  10. šŸ„‘ Everyone Loves Filthy Food: šŸ”—How Greggs sold their food to The Middle Class

šŸ‘—Pop Culture Update of the week šŸ‘—

It might finally be a line of clothing that fans actually want to buy and wear (Thanks @theldndiaries for letting me know about this)

āÆ Video of the week āÆ

As the most clicked and watched person on the Must Read Newsletter, hereā€™s another installment of Simon Sinek with Zappoā€™s CEO (Culture king) Tony Hsieh

šŸ§ Final Thought šŸ§

This week has been another week where Social Media has been leveraged. From millions of fake account removals, posting hoax across Instagram, advertising attacks to control news cycle on Hong Kong (by šŸ‡ØšŸ‡³) across Twitter, Facebook and YouTube.

But most concerning to me, the media not covering the Amazon rain forest fire for three weeks. As I have said previous Social Media is so important and powerful it really is a place designed for the good, the bad (actors) and the ugly (bullying, impacting mental health, the list goes on).

Social Media needs to evolve and grow up, there are always grey and black hats that try and leverage Social. But where does the responsibility land? On this weekā€™s Must ListenšŸ‘‚ podcast šŸ”— Pivot Live šŸ”— Prof Scott Galloway & Kara Swisher talk all things Social Media, itā€™s impact and the responsibility of the likes of Mark Zuckerberg.

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Danny Denhard The Obvious Disclaimer ~ All views (mostly in italic) are my own, apart from if you click a link, then thatā€™s the authors.

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